Kerala’s pride, superstar Mammootty,
endorses Indulekha White Soap
Every
individual looks for something special in a personal care product, such as soap
— softer, smoother, glowing skin, from ingredients that are good quality and
safe. And when that soap is endorsed by a well-known and much-loved celebrity,
it becomes doubly favoured by all!
Indulekha White Soap is one such personal
care product. Endorsed by superstar Mammootty, Indulekha White Soap has
everything you are looking for in a beauty soap. It promises soft, smooth and glowing
skin, thanks to the goodness of coconut milk and a high Total Fatty Matter (TFM)
of 80%.
TFM refers to the total amount of fatty
matter present in a soap. Usually, soaps have fillers that make it hard and
harsher on the skin. A high percentage of TFM assures that the soap is gentle
on the skin. Indulekha White Soap’s 80% TFM means the soap has no harmful
agents. Instead, its skin-friendly ingredients will make your skin soft and
youthful.
Indulekha White Soap has long-lasting
fragrance that you will experience till the soap lasts. It lathers well and
hence cleans your skin better, while the soap lasts much longer than ordinary
soaps.
Indulekha White Soap is a 100% vegetarian GRADE
1 soap; which only a soap with 80% TFM can command and offers you the finest
ingredients that help you get healthy, flawless skin.
Mammootty & Indulekha White Soap
The promise of spotless, beautiful skin
from Indulekha is backed by none other than one of India’s most reputable
actors, Mammootty. This is the first time that Mammootty has associated himself
with a beauty and personal care product.
Essentially a good looking man himself,
Mammootty believes in leading a healthy lifestyle and choosing products that
offer the finest and safest ingredients. “A product should deliver what it
promises. I believe that Indulekha White Soap is one such product. A GRADE 1
soap with high TFM of 80%, Indulekha White Soap is gentle on the skin and makes
it soft and glowing, just what all of us want,” Mammootty says.
The advertisement for Indulekha White Soap
shows Mammootty playing a husband and a father. Back from work, he asks his son
the whereabouts of his mother, who brusquely replies that she is taking a
shower. Moments later, in a flash, a gorgeous young lady appears, reminiscent
of a supermodel. At first, Mammootty appears a little taken aback. Then, in a
tongue-in-cheek style he fakes sadness, commenting to his son that his mother
seems to have finished off his soap. This is followed by some banter between
the three of them.
Watch the advertisement here:
Once again, Mammootty displays his fine
histrionics and keen comic timing in this ad. In the bargain, he aptly conveys
the goodness of Indulekha White Soap.
Indulekha is proud to be associated with
Mammootty, while bringing to the forefront, a top quality product for patrons
in India and abroad.
